Sunday, January 27, 2013

Curb Appeal...More than Just the Curb


So many home sellers believe that what the outside of their home looks like isn’t as important as the inside of their home. The internet provides home owners the option of looking a home, through pictures and now, video. However, many homeowners don’t take the time to showcase the outside of their home. I am not saying that you need to have an outdoor patio with stone pizza oven and waterfall, but just doing some very simple things can turn and a boring outside into something that will draw the attention as potential buyers looking at your home online or driving around your neighborhood.

Garage Doors
Your garage door provide the largest opening into your home, yet so many homes have very simple boring raised panel doors, that usually match the color of the home; thus, giving the home a very monochromatic look (a.k.a. boring). Consider the following ideas to add some pizzazz and character; making your home stand out.

  • Decorative hardware
  • Color
    • Give your garage door a face-lift by adding just a  splash of color
  • Trim
    • Look at the trim around your garage door is it chipped or cracked. Replacing these pieces not only gives your home a fresh look but it also tells potential home buyers that you take care of your home.
  • Garage door.
    • A little investment can add a lot. There are so many different types of garage doors out there that can add a lot of character. Whether you want a carriage house look or something a little more modern; the choices are endless.
Shrubbery
If your home is completely bare, investing in a few small shrubs can definitely add an element of dimension to your lawn. However, not everyone has a “green-thumb” so if you are adding shrubs consider ones that do not require a lot of maintenance.

If you do have shrubs, are they trimmed or so tall that you can’t even see into the front window? I am not saying that your shrubs need to be in the shape of an elephant or statue, but are they at least cleaning trimmed? Are they filled with dead leaves?

Lighting
Do you have sconces on the outside of your home? Are they proportionate? Do you have a really small door but a huge light or visa versa? Are the bulbs burnt out? Are they properly secured to your home? To they match the rest of your hardware?

Mailbox
Ok. I know that it might sound strange but look at your mailbox. Is it falling apart? Is it standing straight? Do you have a big fish or truck as the actual box? If you answered yes to any of these questions, it looks like your mail box may need a “make over”. There are a variety of mailbox kits that are easy to assemble.

Landscaping trim
When we purchased our home the landscaping trim was created with wood railroad ties. They looked ok. We eventually removed them and did stamped-concrete trim. It doesn’t really matter what you choose to use, as long as you make sure that it looks good and is maintained.

·         A fresh coat of stain or paint on wood trim
·         Rust removed from anything metal
·         Plastic pieces replaced if they are cracked or broken

Entrance/Porch
As potential home buyers are walking up to your front door, what will they find? Cob webs around the door? What does your welcome look like? A mat that is either falling apart or has a humorous message may reflect your sense of humor but may offend someone else and can turn off that buyer. Look around and check for the following:


  • Does your key work easily in your door and/or deadbolt? Add a little graphite. Having an agent struggle at getting into your home may make that buyer just walk away.
  • Sweep up the dirt/cob webs.
  • Wash the door and/or window(s) that may be around your entrance
  • Keep your porch furniture clean
  • If you have flower pots, deadhead any buds to ensure that someone is only seeing the freshest of blooms.
  • Check the door trim, is it chipping?
  • Can a fresh coat of paint on the trim and/or door enhance the look?

Driveway
I know that someone isn’t going to pull up a blacktop driveway and add a concrete one, but you can add a coat of black top yourself to give it a fresh look? Some other things you can do are as simple as:
  • Sweep the debris
  • Remove weeks from cracks
  • Edge along the side of the driveway or walk-way
  • Clean oil stains

If you notice I didn't mention anything about the paint or siding on your home. That is a large investment and one that you need to consider. I am just trying to provide you some of the little things that someone can do to enhance your curb appeal. Doing one or two of these things can make the difference.  

Leslie Mueller, Realtor
Keller Williams Preferred Realty
www.twincity-realty.com      

Saturday, January 5, 2013

What Is Customer Satisfaction?

Photo: J.D. Power and Associates

Are you satisfied?

I am proud to say that I work for Keller Williams Preferred Realty. As you can see by this picture our company was ranked #1 in customer satisfaction by both home buyers and seller in 2012 by J.D. Power & Associates.

Seeing this I started to ask myself, what is customer satisfaction? How does one decide if someone else is satisfied? How does my satisfaction compare to others?




Satisfaction according to Webster's Dictionary means :

1.  a : the payment through penance of the temporal punishment incurred by a sin
     b : reparation for sin that meets the demands of divine justice

2   a : fulfillment of a need or want
     b : the quality or state of being satisfied : contentment
     c : a source or means of enjoyment : gratification

3   a : compensation for a loss or injury : atonement, restitution
     b : the discharge of a legal obligation or claim
     c : vindication

4 : convinced assurance or certainty <proved to the satisfaction of the court>

Now add the word customer and you get

1: one that purchases a commodity or service

You put these two terms together and what you get an individual who not only invests their time, but also their money and at the end of the day they are content and feel enjoyment or gratification.

Customer Satisfaction also can be interpreted as customer loyalty. Think back to a time when you purchased something that you just loved? Did you keep it to yourself? Probably not, you probably told everyone how great that product was, or how well the staff associate was who helped you and when you where shopping again for a similar product you probably went back to that same company.

Working for a company that has been ranked #1 in these two categories for the 5th year in a row says a lot to me about the fact that at the end of the day, individuals who have purchased or sold a home with one of our associates are CONTENT AND GRATEFUL!

If you are looking to buy or sell your home. I would love to talk with you about the Keller Williams way. Please contact me.